For agency owners
Marketing Agency finance tools
An agency pays its people twice a month and bills clients on 30 to 60 day terms. That gap is the agency's cash problem. A new client makes it bigger before it makes it better, because you staff up before the first invoice is paid.
13-week cash flow forecast
Open →How much cash to keep
Open →How much to pay yourself
Open →Can I afford to hire?
Open →Break-even calculator
Open →Monthly financial report
Open →Common questions
How much cash should an agency keep?
At least two payrolls plus a month of fixed costs. If clients pay on 45 to 60 day terms, keep more, because you carry their work on your payroll until they pay.
Should agencies bill retainers upfront?
Billing retainers at the start of the month closes most of the cash gap. For most agencies it is the single biggest cash change available.
Get this done for you every Monday
One Page CFO reads your QuickBooks, builds your 13-week cash forecast and your one-page report, and a CFO checks both. $500 a month.